About Anthony Topping

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So far Anthony Topping has created 2 entries.

Marketers are Urged to Become Fearless!

This is the title to a recent article (10/01/2014) in the NY Times by Stuart Elliot. However, it would be better served if it were titled “Marketers need to urge CEO’s to be fearless!” (While not getting fired in the process). The first paragraph reads – “It is rare on Madison Avenue to hear, […]

Does a Product Have Soul & Personality?

Webster’s definition of personality – 1: The set of emotional qualities, ways of behaving, etc., that makes a person different from other people. 2: Attractive qualities (such as energy, friendliness and humor) that make a person interesting or pleasant to be with.

Excuse me for defining simple words again, I like to dig deep into words […]